:root {
  --pink: #ff6f91;
  --pink-dark: #e8557a;
  --pink-light: #fff0f4;
  --navy: #2d2a3d;
  --gray: #6b6b76;
  --gold: #f4b942;
  --radius: 14px;
  font-size: 16px;
}

* { box-sizing: border-box; }

body {
  margin: 0;
  font-family: "Hiragino Kaku Gothic ProN", "Yu Gothic", "Meiryo", sans-serif;
  color: var(--navy);
  background: #fffaf9;
  line-height: 1.7;
}

a { text-decoration: none; color: inherit; }
ul { margin: 0; padding: 0; list-style: none; }
h1, h2, h3 { margin: 0; }

.section-inner {
  max-width: 1040px;
  margin: 0 auto;
  padding: 64px 24px;
}

/* PR badge */
.pr-badge {
  background: var(--navy);
  color: #fff;
  text-align: center;
  font-size: 0.78rem;
  padding: 6px 10px;
  letter-spacing: 0.02em;
}

/* Header */
.header {
  background: #fff;
  border-bottom: 1px solid #f1e3e6;
  position: sticky;
  top: 0;
  z-index: 50;
}
.header-inner {
  max-width: 1040px;
  margin: 0 auto;
  padding: 16px 24px;
  display: flex;
  align-items: center;
  justify-content: space-between;
}
.logo {
  font-weight: 800;
  font-size: 1.3rem;
  color: var(--pink-dark);
}
.logo span { color: var(--navy); }
.header-nav { display: flex; gap: 24px; }
.header-nav a {
  font-size: 0.9rem;
  font-weight: 600;
  color: var(--gray);
}
.header-nav a:hover { color: var(--pink-dark); }

/* Hero */
.hero {
  background: linear-gradient(135deg, var(--pink-light) 0%, #ffe3ea 100%);
  text-align: center;
}
.hero-inner {
  max-width: 760px;
  margin: 0 auto;
  padding: 72px 24px;
}
.hero-eyebrow {
  color: var(--pink-dark);
  font-weight: 700;
  font-size: 0.85rem;
  letter-spacing: 0.08em;
  margin-bottom: 12px;
}
.hero h1 {
  font-size: 2.1rem;
  line-height: 1.5;
  margin-bottom: 20px;
}
.hero-lead {
  color: var(--gray);
  font-size: 0.98rem;
  margin-bottom: 32px;
}
.btn-primary {
  display: inline-block;
  background: var(--pink-dark);
  color: #fff;
  font-weight: 700;
  padding: 16px 36px;
  border-radius: 999px;
  box-shadow: 0 8px 20px rgba(232, 85, 122, 0.35);
  transition: transform 0.15s ease, box-shadow 0.15s ease;
}
.btn-primary:hover { transform: translateY(-2px); box-shadow: 0 10px 24px rgba(232, 85, 122, 0.45); }
.btn-secondary {
  display: inline-block;
  background: #fff;
  color: var(--pink-dark);
  font-weight: 700;
  padding: 14px 28px;
  border-radius: 999px;
  border: 2px solid var(--pink-dark);
  transition: background 0.15s ease;
}
.btn-secondary:hover { background: var(--pink-light); }

/* Why section */
.why h2, .ranking h2, .compare h2, .guide h2, .voice h2, .faq h2, .cta-final h2 {
  text-align: center;
  font-size: 1.7rem;
  margin-bottom: 8px;
}
.section-sub {
  text-align: center;
  color: var(--gray);
  font-size: 0.9rem;
  margin-bottom: 40px;
}
.why-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 24px;
  margin-top: 40px;
}
.why-card {
  background: #fff;
  border-radius: var(--radius);
  padding: 28px 20px;
  text-align: center;
  box-shadow: 0 4px 16px rgba(0,0,0,0.04);
}
.why-icon { font-size: 2rem; margin-bottom: 12px; }
.why-card h3 { font-size: 1.05rem; margin-bottom: 10px; }
.why-card p { color: var(--gray); font-size: 0.88rem; }

/* Ranking */
.ranking { background: #fff; }
.rank-card {
  display: flex;
  background: var(--pink-light);
  border-radius: var(--radius);
  margin-bottom: 24px;
  overflow: hidden;
  border: 2px solid transparent;
}
.rank-card.rank-1 {
  border-color: var(--gold);
  background: #fff8e9;
}
.rank-badge {
  flex: 0 0 90px;
  background: var(--pink-dark);
  color: #fff;
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: center;
  font-size: 0.7rem;
  font-weight: 700;
}
.rank-badge span {
  font-size: 2rem;
  line-height: 1;
  margin-top: 4px;
}
.rank-1 .rank-badge { background: var(--gold); }
.rank-badge-2 { background: #b8b8c8; }
.rank-badge-3 { background: #d3a06c; }
.rank-badge-4, .rank-badge-5 { background: #c9c2d9; }

.rank-card-body { padding: 24px 28px; flex: 1; }
.rank-card-head {
  display: flex;
  align-items: baseline;
  justify-content: space-between;
  flex-wrap: wrap;
  gap: 8px;
}
.rank-card-head h3 { font-size: 1.2rem; }
.stars { color: var(--gold); font-size: 0.85rem; font-weight: 700; }
.stars span { color: var(--navy); margin-left: 4px; }
.rank-catch {
  color: var(--pink-dark);
  font-weight: 700;
  font-size: 0.92rem;
  margin: 10px 0 14px;
}
.rank-points li {
  position: relative;
  padding-left: 20px;
  font-size: 0.88rem;
  color: var(--gray);
  margin-bottom: 6px;
}
.rank-points li::before {
  content: "✓";
  position: absolute;
  left: 0;
  color: var(--pink-dark);
  font-weight: 700;
}
.rank-price {
  display: flex;
  align-items: baseline;
  gap: 10px;
  margin: 18px 0;
  background: #fff;
  padding: 10px 16px;
  border-radius: 8px;
  width: fit-content;
}
.price-label { font-size: 0.8rem; color: var(--gray); }
.price-value { font-size: 1.4rem; font-weight: 800; color: var(--pink-dark); }
.price-value small { font-size: 0.7rem; font-weight: 500; color: var(--gray); }
.rank-btn { width: 100%; text-align: center; }

/* Compare table */
.compare { background: var(--pink-light); }
.table-wrap { overflow-x: auto; }
.compare-table {
  width: 100%;
  border-collapse: collapse;
  background: #fff;
  border-radius: var(--radius);
  overflow: hidden;
  font-size: 0.88rem;
}
.compare-table th, .compare-table td {
  padding: 14px 16px;
  text-align: center;
  border-bottom: 1px solid #f1e3e6;
}
.compare-table thead th {
  background: var(--pink-dark);
  color: #fff;
}
.compare-table .highlight-row { background: #fff8e9; font-weight: 700; }
.compare-table td:first-child { text-align: left; font-weight: 600; }

/* Guide */
.guide { background: #fff; }
.guide-grid {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 20px;
  margin-top: 32px;
}
.guide-item {
  padding: 22px;
  border: 1px solid #f1e3e6;
  border-radius: var(--radius);
}
.guide-item h3 { color: var(--pink-dark); font-size: 1rem; margin-bottom: 8px; }
.guide-item p { color: var(--gray); font-size: 0.88rem; }

/* Voice */
.voice { background: var(--pink-light); }
.disclaimer-inline { text-align: center; font-size: 0.78rem; color: var(--gray); margin-bottom: 32px; }
.voice-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 20px;
}
.voice-card {
  background: #fff;
  border-radius: var(--radius);
  padding: 22px;
}
.voice-head {
  display: flex;
  align-items: center;
  gap: 10px;
  font-weight: 700;
  font-size: 0.85rem;
  margin-bottom: 10px;
}
.voice-avatar {
  width: 32px; height: 32px;
  border-radius: 50%;
  background: var(--pink-dark);
  color: #fff;
  display: flex; align-items: center; justify-content: center;
  font-size: 0.85rem;
}
.voice-card p { font-size: 0.86rem; color: var(--gray); }

/* FAQ */
.faq { background: #fff; }
.faq-list { max-width: 720px; margin: 32px auto 0; }
.faq-item {
  border: 1px solid #f1e3e6;
  border-radius: 10px;
  padding: 16px 20px;
  margin-bottom: 12px;
}
.faq-item summary {
  cursor: pointer;
  font-weight: 700;
  font-size: 0.92rem;
}
.faq-item p {
  margin-top: 10px;
  color: var(--gray);
  font-size: 0.88rem;
}

/* Final CTA */
.cta-final {
  background: linear-gradient(135deg, var(--pink-dark), #ff9aad);
  color: #fff;
  text-align: center;
}
.cta-final h2 { color: #fff; }
.cta-final p { max-width: 560px; margin: 16px auto 28px; font-size: 0.92rem; opacity: 0.95; }
.cta-final .btn-primary { background: #fff; color: var(--pink-dark); box-shadow: none; }

/* Footer */
.footer { background: var(--navy); color: #cfcbe0; }
.footer-inner { padding: 40px 24px; text-align: center; }
.footer-disclaimer { font-size: 0.75rem; line-height: 1.8; opacity: 0.85; }
.footer-copy { margin-top: 16px; font-size: 0.78rem; opacity: 0.6; }

/* Responsive */
@media (max-width: 768px) {
  .header-nav { display: none; }
  .hero h1 { font-size: 1.5rem; }
  .why-grid, .voice-grid { grid-template-columns: 1fr; }
  .guide-grid { grid-template-columns: 1fr; }
  .rank-card { flex-direction: column; }
  .rank-badge { flex-direction: row; gap: 8px; padding: 10px; }
  .rank-badge span { font-size: 1.3rem; margin-top: 0; }
}